With an all new festival format packed with top speakers, Spikes Asia 2017 is back and better than ever. Bringing together Asia Pacific’s creative community for a spectacular celebration of creativity in communications, this 3-day event will showcase inspiring, educational, and entertaining content by bringing together the finest creative thinkers from around the world.
From the 27th to 29th September, head on down to Suntec City in Singapore to be a part of this year’s exciting line-up. From an engaging programme of seminars and workshops focusing on creativity and learning, to exhibitions of creative works from around Asia, there is always something to keep you on the go. In addition, there will also be evening networking events, along with the region’s most prestigious awards for creative communications – the Spikes Asia Awards Ceremony.
With so many things happening at this year’s edition, we’ve drawn a list of programmes for you to look forward to:
Masters of Creativity Programme
Catch speakers such as Jayanta Jenkins, the global group creative director at Twitter, as he talks about how brands create culture and not advertising. In this programme, experts from the creative community will come together to share wisdom about their creative processes and their industry experiences in order to inspire new ideas and drive new approaches in creative communications.
Be involved in sessions exploring hot topics facing the evolving creative industry, such as the changing media landscape and agency-client relationships. With various topics involved in this programme that will undertake day-to-day industry challenges, you will be sure to leave with key takeaways to implement in your own creative work.
Market Focus Programme
Rub shoulders with Clarence Chua, Director of Professional Services at the Singapore Economic Development Board, as he dives into the topic of Singapore being the new Silicon Valley. The Market Focus Programme will highlight challenges associated with individual local market creativity, exploring topics such as cultivating talent and diversity in the local industry.
Take a step into the future and discover technology-enhanced creativity, allowing yourself to be blown away by live demonstrations. With topics such as VR and AR, IoT and connected communications, robotics and artificial intelligence coming your way, find out what the latest cutting-edge technology means in a creative context.
Tangrams Effectiveness @ Spikes Programme
As a new addition to the Festival this year, this two-day programme will provide exciting opportunities to hear from big-thinkers such as Kent Wertime, Co-CEO of Ogilvy & Mather Asia Pacific. Take part in client-agency discussions on strategic brand solutions, and get insights to today’s most successful brands.
Looking for something hands-on? The Makers programme will deliver workshop-style classes with exercises for attendees to apply in their creative work. These highly interactive sessions will allow you to meet makers such as Marko Klijn and Christian Greet from Cirkus, a well-established and award-winning animation house.
If you are involved in the creative and communications sectors (art directors, media agency executives, producers, account managers, etc.), then you definitely should not miss out on this event. Book your passes here now. For more information about Spikes Asia 2017, check out their official website here.