Geeks in Cambodia http://geeksincambodia.com Geeks in Cambodia Tue, 25 Jan 2022 02:48:54 +0000 en-US hourly 1 http://wordpress.org/?v=3.5.1 Lyrics to all popular songs are now available on Spotify http://geeksincambodia.com/lyrics-to-all-popular-songs-are-now-available-on-spotify/ http://geeksincambodia.com/lyrics-to-all-popular-songs-are-now-available-on-spotify/#comments Tue, 25 Jan 2022 02:48:54 +0000 Veronika Janouchova http://geeksincambodia.com/?p=24626 Spotify has responded to one of the most frequent requests of its users and introduced Lyrics, a simple, interactive and shareable new feature, that is available for both Free and Premium users ... More]]> Spotify users in Cambodia can now sing along to their favorite tracks by accessing the song’s lyrics directly in the app.

Spotify has responded to one of the most frequent requests of its users and introduced Lyrics, a simple, interactive and shareable new feature, that is available for both Free and Premium users globally in the original language, including Khmer.

To bring this feature to life and give users in-app access to lyrics for the majority of Spotify’s library of tracks, Spotify partnered with Musixmatch, the largest lyrics sharing platform in the world.

Lyrics are available on both mobile and desktop apps.

To access the lyrics through a mobile app, listeners need to tap on the “Now Playing View” on a song, swipe up from the bottom of the screen and they will see track lyrics that scroll in real time as the song is playing. On the Spotify desktop app, listeners need to click on the “Now Playing” bar and the microphone icon while a song is playing.

The song and lyrics can also be shared by third-party platforms.

According to Julia, Spotify has enjoyed a lot of popularity since its launch in Cambodia.

“Since launching in February 2021, we’ve had a very warm welcome in Cambodia from users and artists alike. It’s evident that there’s an appetite to consume both local, regional and international artists, with VannDa, BTS and BLACKPINK being on the list over the most played artists, alongside artists such as Justin Bieber, Taylor Swift and Olivia Rodrigo.” said Julia Levander, Communications Manager, New Markets at Spotify

The top five albums played in Cambodia have been Olivia Rodrigo’s SOUR, Justice by Justin Bieber, Planet Her by Doja Cat, $kull the Album by Vannda, and Ed Sheeran’s “=”, closely followed by newest releases by BTS, Ariana Grande and BLACKPINK.

“We look forward to continuing to connect fans with the artists they love, and equip local artists with the tools and insights that enable them to reach new audiences.‘ Julia Levander added.

Spotify is the world’s most popular audio streaming subscription service with a community of more than 381 million Monthly Active Users and 172 million Premium Subscribers. With a presence in 184 markets, and more than 70 million tracks including 3.2 million podcast titles, it has transformed the way people access and enjoy music and podcasts.

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The ultimate guide to Facebook Marketplace for your Business http://geeksincambodia.com/the-ultimate-guide-to-facebook-marketplace-for-your-business/ http://geeksincambodia.com/the-ultimate-guide-to-facebook-marketplace-for-your-business/#comments Thu, 06 Jan 2022 09:52:11 +0000 Alejandro Berger http://geeksincambodia.com/?p=24620  
Launched in October 2016, it has since gained immense popularity, with over 800 million individuals each month using Facebook Marketplace in 70 countries ... More]]>
Facebook Marketplace is an easy and convenient online marketplace for users to buy and sell new and used products locally as mentioned by Archana Roche, Facebook Measurement Lead, for Httpool APAC.

 

Launched in October 2016, it has since gained immense popularity, with over 800 million individuals each month using Facebook Marketplace in 70 countries worldwide; making it one of the most effective online platforms for marketers. From small retailers looking to boost conversions and sales, to established marketers testing out a new product, its simplicity of use makes it an easy and convenient way to start marketing instantly, even in the absence of a website.

Source: Facebook

You don’t even have to download another app or set up a new account. All you have to do is list your items and you’re good to go, directly reaching thousands of shoppers in your local community. So, If you’re a marketer who hasn’t yet started utilising Facebook marketplace, now is the time to do so.

 

Why is Facebook Marketplace good for my business? 

The Marketplace, as the name suggests, allows you to reach buyers on Facebook who are already browsing products. It reduces friction in the path to purchase by providing quick answers with real time responses through it’s free Messenger app. The marketplace offers unique mobile friendly listings that are quick and easy to use, helping you target buyers on the go and deliver useful information, such as price and product description in no time at all.

 

With its 2.89 billion monthly active users, as of the second quarter of 2021, Facebook presents a massive market opportunity for businesses around the globe. Facebook Marketplace, in particular, has 1 Billion active members, with a significant benefit for small businesses, allowing firms to reach previously unprecedented global audiences.

 

What can I sell on Facebook Marketplace? 

 

Facebook Marketplace is the perfect commerce platform for almost all categories, from clothing and accessories to electronics, entertainment, hobbies, and even real estate.

However, not all products are welcomed with open arms. Facebook adheres to strict policies and community standards, prohibiting the sale of alcohol, hazardous products, the promotion of gambling and any form of discrimination (See the complete list here).

 

How can I make the most out of the Marketplace? 

 

Facebook Marketplace gives businesses access to a wide variety of options and tools, such as the merchant selling feature. Companies can also utilise marketing automation technologies to develop automated responses to consumer queries, and chatbots to answer frequently asked questions in real-time.

 

 

One-on-one selling to prospects

 

Businesses can sell directly to buyers using Facebook Messenger through Facebook Marketplace. Prospective purchasers can immediately ask questions, allowing advertisers to respond in real-time. This feature provides consumers with all the information they require before they lose interest, putting your customers at ease and validating their purchasing decisions.

 

 

Choose your preferred payment processor

 

The only DIY aspect of Marketplace is the processing of payments; this is the one service that Facebook does not provide to its advertisers. As a result, companies can use any payment method they wish, including Paypal, bank transfers, Shopify, and BigCommerce payment processors. You can also accept cash as a payment, which is the most frequent choice for users.

 

Increase sales by listing products for free

 

All businesses can use Facebook Marketplace to list and manage products for free, with set up practically taking minutes, streamlining the conversion process all while increasing revenue. So, if you currently have a Facebook shop, connect it to your Marketplace and watch conversions soar.

 

Facebook Marketplace is ideal for companies looking to market their products online. It’s large audience unlocks thousands of new customers right on your doorstep, and you don’t even have to pay for your listings. So what’s stopping you? Setup is straightforward and can instantly help you sell and promote your products to a larger audience.

 

What makes it even more interesting is the ability for businesses to combine Marketplace with their preferred tools, such as CRMs and autoresponders. This will increase your chances of obtaining leads, nurturing them, and most importantly, converting them into consumers. As long as you have something to sell, there is always someone searching for it on Facebook Marketplace.

 

Looking into the future, the metaverse might bring additional opportunities and new layers to the existing Marketplace feature by bridging between real world assets and virtual world assets which can not only enhance the buyer and seller experience, but also increase the value of such assets both in the real and virtual world. As the metaverse grows and is being developed, it is great to learn from an early stage to implement and be first on this upcoming trend.

 

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FACEBOOK’S ‘ONE-STOP SHOP’ IDEAL FOR CAMBODIAN SOCIAL SMBs http://geeksincambodia.com/facebooks-one-stop-shop-ideal-for-cambodian-social-smbs/ http://geeksincambodia.com/facebooks-one-stop-shop-ideal-for-cambodian-social-smbs/#comments Tue, 30 Nov 2021 08:22:54 +0000 Alejandro Berger http://geeksincambodia.com/?p=24615 Facebook’s ‘one stop shop’ approach to marketing is ideal for Cambodia’s social sellers and small businesses – especially for those who have their own website, according to Httpool, which represents Facebook for ad sales in Cambodia.
According to Httpool APAC Facebook Measurement Lead Archana Roche, Facebook’s impressive array of tools – from Facebook Shop ... More]]>
 

Facebook’s ‘one stop shop’ approach to marketing is ideal for Cambodia’s social sellers and small businesses – especially for those who have their own website, according to Httpool, which represents Facebook for ad sales in Cambodia.

According to Httpool APAC Facebook Measurement Lead Archana Roche, Facebook’s impressive array of tools – from Facebook Shop to Commerce Manager and even Messenger – are ideal for anyone wishing to set up a small or medium sized business in Cambodia. And using Facebook for business can also make managing a business website easier too.

“For small businesses, it’s not always easy to build a website. But you may want to consider building a simple one, given the many Facebook tools helping unlock potential revenue and insights for your business,” advises Httpool APAC Facebook Measurement Lead Archana Roche. “For example, when you implement the Facebook Pixel on your website, it allows you to see how people interact with your website after viewing your Facebook ad. It also allows you to optimize your ads for conversions that means it is telling Facebook how this information can help you refine your ad strategy and get a better return on your investments. The Pixel works by placing and triggering cookies to track users as they interact with your website and your Facebook ads and provides a goldmine of information and deeper insights into those who visited your website and the journey they took to reach your final purchase page.”

However, for those who do not have their own websites, Facebook tools can also help small and medium sized businesses to launch and manage their businesses. The following tools, in particular, are geared towards helping small and medium sized businesses -

Facebook Shop – where people can browse, explore and purchase products directly through Facebook and Instagram. This is an online storefront and can be customised regularly with new collections and showcase featured products so that the Facebook shopping experience is completely seamless.

Commerce Manager – gives access to insights on the performance of sales and the popularity of products which helps businesses to customise and design their Facebook Shop accordingly.

Messenger chatbots – using the Facebook Messenger Solution, businesses can create excellent customer experiences and turn any conversation into conversion by simply including CLICK TO MESSENGER in their communications and connect with customers on a more personal level.

Facebook Live – allows a business to live stream an event and reach a wider community who can watch from their phone, computer, or even connected TV.

Facebook Marketplace – is a dedicated space to sell items listed on Facebook within a business’ local community. The Marketplace allows one to reach buyers who are already in a purchasing mindset and browsing products to buy. If a business can provide fast answers using real-time messaging with accurate price and product descriptions, then this could result in a sale. From retailers to real estate agents, and car dealerships to recruitment agencies, the marketplace is effective at achieving sales.

“Armed with all these tools, it is now time to put your best foot forward by creating the most inviting and appealing content for your business, product or brand. Creativity is everything, it can make or break a brand and help you stand out from the rest,” advises Httpool APAC Facebook Measurement Lead Archana Roche. “This is why it’s crucial to do your homework and explore the best ways you can to relate to your customers with Facebook advertising”.

According to Httpool, companies in Cambodia that are not making the most of Facebook applications could be missing out on business opportunities and sales.

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Cambodian Start-up Bloo, to support organizations and individuals working for good via their Bloo4Good program http://geeksincambodia.com/cambodian-start-up-bloo-to-support-organizations-and-individuals-working-for-good-via-their-bloo4good-program/ http://geeksincambodia.com/cambodian-start-up-bloo-to-support-organizations-and-individuals-working-for-good-via-their-bloo4good-program/#comments Tue, 09 Nov 2021 07:51:12 +0000 Alejandro Berger http://geeksincambodia.com/?p=24610 Under the slogan ‘Make the world better, together’, Bloo, a Cambodian made project management software company, decided to make its ... More]]> Cambodian start-up Bloo, through Bloo4Good, will provide up to 5,000 free licences with a total value of $2.5 million for NGOs, non-profit, education and open source organizations and individuals, to help them work more effectively.

Under the slogan ‘Make the world better, together’, Bloo, a Cambodian made project management software company, decided to make its services available to companies and people working in the social and education sectors. Bloo is on a mission to empower organizations across the world to work better, together. And these 5,000 licenses are their way to help the world grow, together.

This comes in a time where many NGOs and educators are shifting to online classes and efforts, where a tool like Bloo can enhance their capacity and ease some of the Covid-19 work tensions through a simple and efficient project management software. At a focal point for this software is their push for easier and simpler collaboration, this can help companies thrive even during lockdowns, curfews, or restrictions.

“We believe in the power of teamwork, and we know Bloo helps teams work better, together. Bloo4Good was designed to make great teamwork accessible to organizations that are doing some of the most important and beneficial work in society, and it’s our way to give back to the community.” -Emanuelle Faja, CEO Bloo.

To request a license, you have to go to https://www.bloo.io/4good and follow the simple steps. Make sure you include as much information as you can in order for the internal Bloo team to ensure that your application is confirmed and Bloo can start helping your organization help the world. The usual time between the application and being able to use bloo 100% free, is around 48 hours, and be aware that inactive accounts will be closed within 3 months of non-usage.

Currently there have been more than 50 applications to Bloo4Good by all sorts of organizations and individuals. Many of them writing back to the bloo team what this means to them and their organization.

“Amazing. Thank you so much for helping us do more good for the world. “ Bernz O. Caasi

“That’s great news, thank you. I’ll be sure to ensure that it is put to good use.” Richard Thorne

“This is some noble achievement by Bloo and I commend you for it.” Gene Delicano

“Thank you Bloo, we hope we can fully utilize Bloo for greater good.” Molika Veng

Bloo competes with global giants such as Asana, and Trello, to help users get their work done faster and better. Bloo being the first Cambodian made management software, with a focus on small businesses. Their business model has always been tied to helping developing societies and with this new support to NGOs, non-profit, education and open source organizations and individuals is their way to help those that want to succeed, but cannot find or afford the tools to do so.

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CAMBODIA’S SMBs ADVISED TO TAP INTO FACEBOOK’S ‘BILLION PLUS’ ACTIVE USERS http://geeksincambodia.com/cambodias-smbs-advised-to-tap-into-facebooks-billion-plus-active-users/ http://geeksincambodia.com/cambodias-smbs-advised-to-tap-into-facebooks-billion-plus-active-users/#comments Fri, 22 Oct 2021 09:01:21 +0000 Alejandro Berger http://geeksincambodia.com/?p=24605 and medium sized businesses (SMBs) to tap into the social media platform’s 2.7 billion active
users worldwide to increase business leads and sales.
Httpool APAC Facebook Measurement Lead Archana Roche says that by strengthening their
online presence, Cambodian companies could access a market ... More]]>
Httpool, Authorized Sales Partner  for Facebook  in Cambodia, is advising Cambodia’s small

and medium sized businesses (SMBs) to tap into the social media platform’s 2.7 billion active

users worldwide to increase business leads and sales.

Httpool APAC Facebook Measurement Lead Archana Roche says that by strengthening their

online presence, Cambodian companies could access a market consisting of over 90 million

small businesses that currently use the social media platform and related products.

“If you’re a small business and find yourself asking the questions: How do I strengthen my

online presence? How do I build brand awareness? How do I sell online? How do I reach new

customers? How do I increase my business? And how do I become profitable with a minimal

budget? Then we have the answer for you,” Httpool APAC Facebook Measurement Lead

Archana Roche advises.

According to Httpool, an online Facebook presence proves a critical tool for small businesses

in today’s market. The firm, which has an office in Cambodia, says that ‘digital is the first point of call for shoppers prioritizing convenience, and in a constantly connected world, the mobile

phone presents every opportunity to shop from one’s pocket’.

“A Facebook online presence can not only help you raise awareness for your business, find

more customers and increase both your on and offline sales, but it also improves your brand

credibility,” adds Httpool APAC Facebook Measurement Lead Archana Roche. “Some

businesses even close the deal, from start to finish, without ever leaving the Facebook site, in

full transparency and in no time at all. Facebook has the full potential of pivoting into a central

Marketing hub; expanding reach into untapped markets and to ‘lookalike’ customers just waiting

to discover and recommend your products!”

According to Httpool, all you need to do to get started with Facebook is create a Facebook page

which ‘will be the heart and soul of your presence on the platform and help customers

remember your brand when it is time to buy’. A business page is for brands and businesses and works similarly to a person’s regular profile page, except instead of sending friend requests, users must ‘like’ or ‘follow’ a page to see its posts, Httpool advises.

In addition, ‘potential and existing clients alike can find out key information about your business,

including a link to your site, hours of operation, your location, and delivery options available’.

And, as parting advice, Cambodia SMBs are advised to stay active on their Facebook page to

keep their audience and customers engaged. By doing so a brand has a better chance of

staying ‘top of mind’.

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